How To Email

Email Marketing: Back in the 90′s and until about 2003 email marketing was the biggest and most amazing marketing tool ever devised.

People were new to email and were fascinated by it and even excited to receive an email. Email clients would announce new mail with a ding or over at AOL with the announcement “You have new mail”. People were simply happy to get all the email that was sent to them.

Spammers soon jumped onto this amazing new communications tool which allowed them to sell porn and viagra by the truckload. Soon our email boxes were getting clogged up by more and more spam or junk messages.

The excitement about receiving an email was fast wearing off.

Internet Service Providers and Hosting Companies were soon on the case to try and cut down on spam and junk email by installing filters for end users to catch the spam and by closing the accounts of known spammers. Even law enforcement agencies around the world were trying to track down spammers. Governments even enacted new laws making it unlawful to spam.

With all these measures in place email marketing of legitimate products and services seemed to lose favor with marketers.

Now everyone talks about social network marketing but the jury is well and truly out on that; no one seems to be able to measure the effectiveness.

Smart marketers have stuck with email marketing and have learnt that when handled properly and legally it is still the single most efficient and cost effective marketing tool ever invented.

Follow the links and read the articles on this site (HowToEmail.com.au) to learn how to email and make tons of money from it like the big guys do.

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